Applies linguistic analytics and personality theory to infer attributes from a person's unstructured text.

Personality analytics


The service infers personality characteristics based on three models - Big Five, Needs and Values.

Features include:

  • Describes which aspects of a product will resonate with a person.
  • Describes motivating factors that influence a person's decision making.
  • a person's tendency to be compassionate and cooperative toward others.
  • A person's tendency to act in an organized or thoughtful way.
  • A person's tendency to seek stimulation in the company of others.
  • The extent to which a person's emotions are sensitive to the person's environment.
  • The extent to which a person is open to experiencing a variety of activities.


Option 1 - personality and tone analysis - R0,75 per call incl. vat.

Option 2 - personality analysis only - R0,50 per call incl. vat.

Option 3 - tone analysis only - R0,25 per call incl. vat.